Colfake is a hand-painted resin sculpture, measuring 40 cm in length.

A familiar product, slightly off.

Colfake plays with the idea of appearance over authenticity. A toothpaste that doesn’t clean, but covers. Not about hygiene, but about perception.

“Protect yourself from a genuine smile.”

In a world where everything is curated, filtered and optimized, honesty becomes optional. What matters is how it looks. Not what it is.

The exaggerated scale turns an everyday object into something almost absurd, forcing a second look. What seems playful at first reveals something more uncomfortable underneath.